Ashley Nickole Andrews

Ashley Nickole Andrews

Marketing Communications Specialist she, her, hers

Summary

My passion is using marketing and public relations principles to talk about University of Nevada, Reno; its land-grant mission; and research-based agriculture, horticulture, rangeland and veterinary science; biochemistry and molecular biology; children, youth and families; community and economic development; health and nutrition; and natural resources and environmental science information. My goal is to help Nevada communities to thrive.

My expertise includes event planning and management, developing and implementing marketing and communications plans, designing for accessibility, social media marketing, marketing-based writing, multi-media and web content creation, website design and maintenance, project management, and media relations.

Education

  • A.A. in Business - Marketing - Truckee Meadows Community College
  • B.S. Business Administration - Marketing - University of Nevada, Reno
  • M.A. in Journalism - Media Innovation, Strategic Communication - University of Nevada, Reno

Courses

  • CHS 310 - Health & Wellness Communication - University of Nevada, Reno School of Public Health

Honors and awards

  • Gold Award in Writing for Diverse Audiences - Association for Communication Excellence
  • Gold Award in Digital Publishing - Association for Communication Excellence
  • Gold Award in Newsletter Publishing - Association for Communication Excellence
  • Gold Award in Writing for the Web - Association for Communication Excellence
  • Silver Award in Writing for Diverse Audiences - Association for Communication Excellence
  • All Star Awards (x4) for Email Marketing - Constant Contact
  • Joan Metcalf Cope Classified Employee Award - University of Nevada, Reno Staff Employees’ Council
  • Certificate of Appreciation - University of Nevada, Reno Staff Employees’ Council & President Marc Johnson

Grants

  • Key Staff - USDA Agricultural Marketing Service Farmers Market Promotion Program Project - Meet Me at #NVFarmersMarkets: Community-based integrated marketing training and campaign for Nevada farmers markets - Grant #: AM22FMPPNV1089-00 - 2023 - 2025

Service

Current service

  • Member - Association for Communication Excellence Critique and Awards Committee - 2023 - Present
  • Member - University of Nevada, Reno Social Media Leadership Team - 2020 - Present
  • Marketing & Communications Liasion - University of Nevada, Reno Department of Nutrition - 2019 - Present
  • Member - University of Nevada, Reno Social Media Across Campus Team - 2018 - Present
  • Member - Association for Communication Excellence - 2018 - Present
  • Liasion - University of Nevada, Reno Digital/Web Accessibility - 2017 - Present
  • Member - University Schools, Colleges and Units Team - 2017 - Present
  • Member - University of Nevada, Reno Marketing and Communications Team - 2017 - Present
  • Pool - University of Nevada, Reno Grievance and Special Hearing Committees - 2017 - Present
  • Social Media Administrator - University of Nevada, Reno Staff Employees' Council - 2013 - Present

Previous service

  • Member - University of Nevada, Reno College of Agriculture, Biotechnology & Natural Resources Communications Specialist Search Committee - 2023 - 2023
  • Member - University of Nevada, Reno Information and Communication Technology Accessibility Committee - 2019 - 2023
  • Member - University of Nevada, Reno Information and Communication Technology Research & Scholarly Works Subcommittee - 2019 - 2023
  • Member - University of Nevada, Reno Extension Marketing Coordinator for Clark County Search Committee - 2019 - 2019
  • Member - University of Nevada, Reno Extension Student Worker Search Committees - 2019 - 2019
  • Chair, Chair-Elect, Member - University of Nevada, Reno Extension Awards Committeee - 2018 - 2020
  • Participant - University of Nevada, Reno First-Generation Student Recruitment Diversity Initiative - 2018 - 2018
  • Member - University of Nevada, Reno College of Agriculture, Biotechnology & Natural Resources Director of Marketing & Communications Search Committee - 2018 - 2018
  • Member, Proxy - University of Nevada Reno Police Professional Standards Review Board - 2016 - 2018
  • Leader, Expert - eXtension.org Ask An Expert - 2015 - 2017
  • Executive Board Member, Public Relations Coordinator, Website Commitee Chair, Social Media Administrator - University of Nevada, Reno Staff Employees' Council - 2013 - 2017
  • Member - University of Nevada, Reno Extension Image Enhancement and Communications Committee - 2013 - 2013
  • Member - University of Nevada, Reno Extension Washoe County Office Open House Committee - 2010 - 2011
  • Member - University of Nevada, Reno Extension Diversity Committee - 2010 - 

Publications

Brochures

Heart & Hope Program Case Statement

2023

Extension | University of Nevada, Reno

Baker-Tingey, J. and Woodbury, J.

Domestic violence is a serious public health concern affecting all communities. 33% of women and 25% of men have experienced severe physical violence by an intimate partner. Extension’s Heart & Hope...

Lay or Popular Publications

Make Your Home a Great Place to Play

2020

Extension | University of Nevada, Reno

Ramirez-Barroeta, L., and Andrews, A.

The many forms of play enrich a child’s brain, body and life in important ways, and STEM in the early years makes a difference in children’s lives. Any time, even this time of coronavirus, can be the...

Louis S. Test named Outstanding Agriculturist

2019

Nevada Today

Andrews, A.

Universiy of Nevada, Reno's College of Agriculture, Biotechnology & Natural Resources honored Test for agricultural advocacy, leadership and education...

The hard truth about domestic violence

2019

Nevada Today

Andrews, A.

Intimate partner violence doesn't discriminate. It can happen to anyone. Learn more about its impacts on victims, survivors and the economy, and find local and national resources....

What is firescaping? (2019)

2019

Nevada Today, University of Nevada, Reno

Andrews, A. and Skelly, J.

University experts give tips on keeping your landscape from going up in flames...

What should I pack in case of evacuation due to wildfire?

2019

Nevada Today

Roice-Gomes, J. and A. Andrews

Evacuating during a wildfire is terrifying. It's difficult to think accurately and quickly. So, residents should prepare for an evacuation by packing go-bags before a wildfire threat begins. It is...

Community Gardening Makes Reno Bloom

2017

Reno Gazette-Journal

Andrews, A.

Garden Classes Nurture Garden Dreams

2017

Reno Gazette-Journal

Andrews, A.

Get ready in case of heavy rain or flood events this winter

2017

Reno Gazette-Journal

Andrews, A.

This fact sheet contains information on things to prepare before a heavy rain or flood event during winter....

Honoring Fallen Soldiers in the Garden

2017

Reno Gazette-Journal

Andrews, A.

It’s Summertime in the Garden, and Plants are… Sticky?

2017

Reno Gazette-Journal

Andrews, A.

Landscape Design Principles Build Four Seasons of Interest

2017

Reno Gazette-Journal

Andrews, A. and Hanson Mazet, W.

Learn about the Birds and the Bees to Boost Garden Yields

2017

Reno Gazette-Journal

Andrews, A.

Mow This Way for a Healthy, Attractive, Hardworking Lawn

2017

Reno Gazette-Journal

Andrews, A.

Page-Turners for Plant-Lovers: Must Reads for Seasons of Success

2017

Reno Gazette-Journal

Andrews, A.

Prune fruit trees to create beautiful, edible landscapes

2017

Reno Gazette-Journal

Andrews, A.

Start the Summer Garden Indoors with Seeds or Cuttings

2017

Reno Gazette-Journal

Andrews, A.

Strategic Garden Cleanup Creates Garden Homes for Pollinators

2017

Reno Gazette-Journal

Andrews, A.

The secret science behind bright long-lasting fall color

2017

Reno Gazette-Journal

Andrews, A.

Winter Is Coming and a Hoop House Would Help

2017

Reno-Gazette Journal

Andrews, A.

Decorating Eating and Composting for a Sustainable Halloween

2016

Reno Gazette-Journal

Andrews, A.

Experience Field Day

2016

Reno Gazette-Journal

Andrews, A.

Food Safety in the Edible Garden

2016

Reno Gazette-Journal

Andrews, A.

Fresh-Cut Christmas Trees Create Memories, Improve Forest Health

2016

Reno Gazette-Journal

Andrews, A.

Good Food Can Be Hard to Find

2016

Reno Gazette-Journal

Andrews, A.

Grow Great Gardens and Luscious Landscapes in 2016

2016

Reno Gazette-Journal

Andrews, A.

Nevada Gardeners Tame Desert, Grow Beauty and Delight

2016

Reno Gazette-Journal

Andrews, A.

Plants Getting Sticky?

2016

Reno Gazette-Journal

Andrews, A.

Prepare for winter river floods

2016

Reno Gazette-Journal

Andrews, A.

Preserving the Harvest

2016

Reno Gazette-Journal

Andrews, A.

School Gardens Grow Healthy, Active Students

2016

Reno Gazette-Journal

Andrews, A.

The Ecosystem of Compost Piles

2016

Reno Gazette-Journal

Newton, J. and Andrews, A.

Turn Golden Fall Leaves into Garden Gold with Composting

2016

Reno Gazette-Journal

Andrews, A.

Uncover Holiday Houseplant Secrets with Botany

2016

Reno Gazette-Journal

Andrews, A.

Winter Reading Grows Healthy Soils, Plants and Minds

2016

Reno Gazette-Journal

Andrews, A.

Bugs Don’t Bug Kids

2015

Reno Gazette-Journal

Andrews, A.

Fall Lawn Care Grows Healthy Spring Lawns

2015

Reno Gazette-Journal

Andrews, A.

Field Day: A Northern Nevada Tradition

2015

Reno Gazette-Journal

Andrews, A.

Gardening Around Children

2015

Reno Gazette-Journal

Andrews, A.

Gardens Grow Healthy Families, Communitites

2015

Reno Gazette-Journal

Andrews, A.

Get a Head Start on Garden and Landscaping

2015

Reno Gazette-Journal

Andrews, A.

Grow Crops, Raise Fish With Aquaponics

2015

Reno Gazette-Journal

Andrews, A. and Kratsch, H.

Hardworking Flowers for Your Summer Garden

2015

Reno Gazette-Journal

Panton, L. and Andrews, A.

Holiday Host Gifts for Plant Lovers

2015

Reno Gazette-Journal

Andrews, A.

Native Plants Help Conserve Water

2015

Reno Gazette-Journal

Andrews, A. and Kratsch, H.

Peas for St. Patrick’s Day and Other Cool-Season Gardening Tips

2015

Reno Gazette-Journal

Andrews, A.

Save Water and Your Garden and Landscape

2015

Reno Gazette-Journal

Andrews, A.

Starting Seeds Indoors

2015

Reno Gazette-Journal

Andrews, A.

(Re)discover Extension at Field Day 2014

2014

Reno Gazette-Journal

Andrews, A.

40 Years of Master Gardeners Helping Nevadans

2014

Reno Gazette-Journal

Hanson Mazet, W. and Andrews, A.

Bring the Outdoors Indoors for Thanksgiving

2014

Reno Gazette-Journal

Andrews, A.

Buy Local, Grow Local: Plant Your Garden with Plants from Nevada Plant Sales, Producers, Nurseries and Garden Centers

2014

Reno Gazette-Journal

Andrews, A.

Donating the Harvest

2014

Reno Gazette-Journal

Andrews, A. and Morrow, L.

Food Safety in the Garden

2014

Reno Gazette-Journal

Andrews, A. and Morrow, L.

Gifts for Gardeners

2014

Reno Gazette-Journal

Andrews, A.

Grateful for School Gardens

2014

Reno Gazette-Journal

Williams, K. and Andrews, A.

Master Gardeners Help Nevadans, You Can Too

2014

Reno Gazette-Journal

Andrews, A.

Overwintering Containerized Plants

2014

Reno Gazette-Journal

Andrews, A.

Perfect Presents for Plant Lovers

2014

Reno Gazette-Journal

Andrews, A.

Plant Cool-Season Crops Early for Payoff Later

2014

Reno Gazette-Journal

Hanson Mazet, W. and Andrews, A.

Spring Miracles– Planting spring-blooming bulbs

2014

Reno Gazette-Journal

Panton, L. and Andrews, A.

What is Firescaping?

2014

Reno Gazette-Journal

Andrews, A. and Skelly, J.

Activities for All at Field Day

2013

Reno Gazette-Journal

Andrews, A.

Enjoy Healthful Microgreens Grown Year-Round

2013

Reno Gazette-Journal

Andrews, A.

Holiday Gifts for Gardeners: a Master Gardener Wish List

2013

Reno Gazette-Journal

Andrews, A.

Selecting and Caring for Holiday Houseplants

2013

Reno Gazette-Journal

Andrews, A.

Using Edibles for Landscape Accents

2013

Reno Gazette-Journal

Andrews, A.

New Gardening and Landscaping Classes for a New Year

2011

Reno Gazette-Journal

Andrews, A.

Newsletters

Expanding Knowledge in Clark County | Vol 22, Issue 01

2022

Extension | University of Nevada, Reno, Newsletter

Malloy, M.

Updates on Extension's programs and impacts in Clark County, including: 4-H partners with Valley High; Universities collaborate to improve community health in southern Nevada; curriculum, partnership,...

Expanding Knowledge in Clark County | Vol 22, Issue 02

2022

Extension, University of Nevada, Reno, Newsletter

Malloy, M., Alfaro, H. and L. Ruskamp

Providing updates on the programs and impacts Extension has in Clark County. This issue includes: Extension's effort to reduce domestic violence, Program Pick of the Month in Clark County, Bare Root...

Expanding Knowledge in Clark County | Vol 22, Issue 03

2022

Extension | University of Nevada, Reno, Newsletter

Malloy, M. and C. Wharton

Updates on Extension programs and impacts Clark County, including: helping Nevada State Parks make data-driven decisions, partnering with growers and winemakers for research and education, helping...

Un-breaking a newsletter

2020

Extension | University of Nevada, Reno

Andrews, A.

The newsletter is broken...

Expanding Knowledge in Clark County | Vol 22, Issue 04

2002

Extension | University of Nevada, Reno

Malloy, M.

Updates on Extension programs and impacts Clark County, including: a Taste of Extension, a UNR-UNLV joint reception, Kickoff to Kindergarten, new Extension Director Jacob DeDecker hired, Harvest...

Special Publications

Facebook for Extension Professionals

2018

Extension

Andrews, A. and Chichester, L.

Universities, colleges and Cooperative Extensions around the country use social media to reach constituents with instructional, research and outreach messages. When Extension professionals participate...

Trade Journals

Content marketing for your green industry business

2017

Landscape Nevada Magazine

Andrews, A.

This fact sheet contains detailed information on was to manage and develop online content for tech-savvy customers....