Secondary Logos

It is critical to deploy approved secondary logos only within their authorized contexts. Our secondary mark system includes specialized variations — including the Lake Tahoe Logo and Flagship Logo — specifically designed for distinct regional audiences and on-campus touchpoints.

Calm waters of Lake Tahoe with people paddling near shoreline rock formations and mountain silhouettes, styled in a monochromatic blue duotone.

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Secondary Logos

Tahoe Logo & Flagship Logo

Secondary logos are specialized institutional marks reserved strictly for designated geographic locations and distinct audience engagements. While the Standard University Logo should be used as our default visual signature, the Tahoe Logo and Flagship logo are options to carry the University's visual identity without diluting central brand equity.

Secondary Logo

Tahoe Logo

The Lake Tahoe Logo is an authorized secondary brand identifier reserved specifically for communications, programming, and collateral originating from or representing the University of Nevada at Lake Tahoe.

University of Nevada, Tahoe official primary logo with a preview watermark.
Tahoe Logo

Official Primary Lockup

University of Nevada, Tahoe secondary logo lockup with a preview watermark.
Tahoe Logo

Secondary Lockup

 
University of Nevada, Tahoe logo in tertiary vertical lockup with a preview watermark.
Tahoe Logo

Tertiary Vertical Lockup

University of Nevada, Tahoe logo in tertiary horizontal lockup with a preview watermark.
Tahoe Logo

Tertiary Horizontal Lockup

Secondary Logo

Flagship Logo

The Flagship Logo serves as an on-campus secondary identifier for the University of Nevada, Reno, available when materials appear directly on the Reno campus and a distinct geographic location marker is unnecessary.

University of Nevada Flagship logo primary lockup with preview watermark.
Flagship Logo

Official Primary Lockup

University of Nevada secondary logo lockup with a preview watermark.
Flagship Logo

Secondary Lockup

University of Nevada, Flagship logo in tertiary vertical lockup with a preview watermark.
Flagship Logo

Tertiary Vertical Lockup

University of Nevada Flagship logo in tertiary horizontal lockup with a preview watermark.
Flagship Logo

Tertiary Horizontal Lockup

University of Nevada Flagship logo in tertiary one-line lockup with a preview watermark.
Flagship Logo

Tertiary One-Line Lockup

 
Secondary Logos

Secondary Logo Usage Specifications & Governance

Ensure brand cohesion across regional and specialized initiatives by adhering to approved use cases for secondary logos, including geographic boundaries and distribution rules for the Tahoe Logo and Flagship Logo.

Logo
Use
Clear Space
Print Size Minimum
Digital Size Minimum
Acceptable Colors
Access
Tahoe Logo Primary Lockup
Tahoe Logo Primary Lockup
Primary identifier used specifically for communications for the University of Nevada at Lake Tahoe. Must remain an unmodified, unified mark.
2x the height of the logo's serif
0.56 inches in height
122 px in height
Nevada Blue, Nevada Silver, White, Black
Special-use case. Request access.
Tahoe Logo Secondary Lockup
University of Nevada, Tahoe secondary logo with a preview watermark
Horizontal variation for University of Nevada at Lake Tahoe communications when space or layout limitations make the primary lockup impractical.
2x height of the logo's serif
0.33 inches in height
70 px in height
Nevada Blue, Nevada Silver, White, Black
Special-use case. Request access.
Tahoe Logo Tertiary Lockup
University of Nevada, Tahoe tertiary logo with a preview watermark
Specialized mark for University of Nevada at Lake Tahoe; permitted only when the primary interlocked mark appears elsewhere in the same layout.
1x height of the University's name
0.28 inches in height
60 px in height
Nevada Blue, Nevada Silver, White, Black
Special-use case. Request access.
Flagship Logo Primary Lockup
University of Nevada official primary logo with a preview watermark
Primary identifier used on the Reno campus where a geographic location marker is unnecessary. Must remain an unmodified, unified mark.
2x height of the logo's serif
0.56 inches in height
105 px in height
Nevada Blue, Nevada Silver, White, Black
Special-use case. Request access.
Flagship Logo Secondary Lockup
University of Nevada Flagship secondary logo with a preview watermark
Horizontal variation for Reno campus use when space or layout constraints make the primary on-campus lockup impractical.
2x height of the logo's serif
0.33 inches in height
60 px in height
Nevada Blue, Nevada Silver, White, Black
Special-use case. Request access.
Flagship Logo Tertiary Lockup
University of Nevada Flagship tertiary logo with a preview watermark
Specialized mark for Reno campus communications; permitted only when the primary interlocked mark appears elsewhere in the same layout.
1x height of the University's name
0.28 inches in height
60 px in height
Nevada Blue, Nevada Silver, White, Black
Special-use case. Request access.

Tahoe Logo

Primary Lockup
University of Nevada, Tahoe official primary logo with a preview watermark
Use

Primary identifier used specifically for communications for the University of Nevada at Lake Tahoe. Must remain an unmodified, unified mark.

Clear Space

2x the height of the logo's serif

Print Size Minimum

0.56 inches in height

Digital Size Minimum

122 px in height

Acceptable Colors

Nevada Blue, Nevada Silver, White, Black

Access

Special-use case. Request access.

Tahoe Logo

Secondary Lockup
University of Nevada, Tahoe tertiary logo with a preview watermark
Use

Horizontal variation for University of Nevada at Lake Tahoe communications when space or layout limitations make the primary lockup impractical.

Clear Space

2x the height of the logo's serif

Print Size Minimum

0.33 inches in height

Digital Size Minimum

70 px in height

Acceptable Colors

Nevada Blue, Nevada Silver, White, Black

Access

Special-use case. Request access.

Tahoe Logo

Tertiary Lockup
University of Nevada, Tahoe tertiary logo with a preview watermark
Use

Specialized mark for University of Nevada at Lake Tahoe; permitted only when the primary interlocked mark appears elsewhere in the same layout.

Clear Space

1x the height of the University's name

Print Size Minimum

0.28 inches in height

Digital Size Minimum

60 px in height

Acceptable Colors

Nevada Blue, Nevada Silver, White, Black

Access

Special-use case. Request access.

Flagship Logo

Primary Lockup
University of Nevada official primary logo with a preview watermark
Use

Primary identifier used on the Reno campus where a geographic location marker is unnecessary. Must remain an unmodified, unified mark.

Clear Space

2x the height of the logo's serif

Print Size Minimum

0.56 inches in height

Digital Size Minimum

105 px in height

Acceptable Colors

Nevada Blue, Nevada Silver, White, Black

Access

Special-use case. Request access.

Flagship Logo

Secondary Lockup
University of Nevada Flagship secondary logo with a preview watermark
Use

Horizontal variation for Reno campus use when space or layout constraints make the primary on-campus lockup impractical.

Clear Space

2x the height of the logo's serif

Print Size Minimum

0.33 inches in height

Digital Size Minimum

60 px in height

Acceptable Colors

Nevada Blue, Nevada Silver, White, Black

Access

Special-use case. Request access.

Flagship Logo

Tertiary Lockup
University of Nevada Flagship tertiary logo with a preview watermark
Use

Specialized mark for Reno campus communications; permitted only when the primary interlocked mark appears elsewhere in the same layout.

Clear Space

1x the height of the University's name

Print Size Minimum

0.28 inches in height

Digital Size Minimum

60 px in height

Acceptable Colors

Nevada Blue, Nevada Silver, White, Black

Access

Special-use case. Request access.

Support & Guidance

Connect With Marketing and Communications

Have questions about brand standards, need custom design guidance, or looking to request official asset access? University Marketing and Communications is here to partner with your unit to ensure you present a strong, unified Nevada brand experience.

Contact Marketing and Communications