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Every college, school, and department plays an essential role in telling the Nevada story, which is why our Logo Lockup system is engineered to elevate your unit’s identity while firmly reinforcing our single, unified institutional brand across campus.
The Official University Standard Logo is always the primary identifier.
Companion Logos and Unit Lockups are limited, secondary identifiers that never replace the University logo.
The logo system provides guidelines for how every unit can both support our brand while including their name in a brand compliant way.
This guidance takes effect with the new University brand. Any new materials must use the new branding. Existing stock may be used until it runs out, then must be replaced with the new brand. Evergreen materials, such as signage and vehicles must carry new branding going forward. Long-run print materials require a phase-out plan with a completion date of June 2027. Units may not create their own logos in the meantime.
Use the University Standard Logo with your unit name typed out in DM Sans. This standard applies to all official University materials (e.g., printed communications, websites, email signatures, presentations, reports, building and wayfinding signage, vehicles, and more).
Prohibited TreatmentsAn official logo pairing the Flagship Logo with the name of an approved school or college.
Created by the Office of Marketing and Communications. Request Access.
An approved pairing of the Official University Standard Logo and a unit name typed out in DM Sans.
Created by the Office of Marketing and Communications. Request Access.
Determine which option your unit is authorized to use and review universal governance rules before creating or purchasing designed assets.
Available exclusively to approved academic Colleges and Schools.
Available to approved departments, programs, centers, institutes, interdisciplinary programs, and administrative units. Prohibited for Student Organizations & Clubs.
University Standard Logo with unit name in plain text. Lockup permitted on business card backer.
University Standard Logo with unit name in plain text. Lockup permitted on business card backer.
University Standard Logo on front. Companion Logo permitted as secondary mark on back/interior.
University Standard Logo with unit name in plain DM Sans text. Unit lockup permitted only on promotional print swag.
Prohibited. Use University Standard Logo with live/plain-text unit identification.
Prohibited. Use University Standard Logo with live/plain-text unit identification.
Companion Logo or Unit Lockup permitted. Optional Spirit Mark allowed as secondary reference.
Unit Lockup permitted. Optional Spirit Mark allowed as secondary reference.
Companion Logo (horizontal only, space permitting). Requires Office of Marketing and Communications Approval
Unit Lockup permitted for identifying service fleets (e.g., Facilities Services vehicles). Requires Office of Marketing and Communications Approval
Review approved institutional lockup configurations across production formats to ensure brand alignment before ordering or producing materials.
University Standard Logo with unit name in plain text
Lockup permitted on business card backer
University Standard Logo
No
University Standard Logo with unit name in plain text
Not Applicable
University Standard Logo
No
University Standard Logo on front
Companion Logo as secondary mark on back (Schools/Colleges only)
University Standard Logo
No
University Standard Logo with live/plain-text unit identification
Not Applicable
University Standard Logo
No
Interlocked Mark alone, with University name in profile/page title
Not Applicable
Interlocked Mark alone
Yes
University Standard Logo or Flagship Logo (follow Facilities standards)
Not Applicable
University Standard Logo
No
Standard Stacked Unit Lockup
Standard Horizontal Unit Lockup
University Standard Logo
No
Standard horizontal Unit Lockup, or Companion Logo for eligible units
Standard Stacked Unit Lockup
University Standard Logo
No
Standard Stacked Unit Lockup
Interlocked Mark Unit Lockup
Stacked Wordmark
No
Standard Stacked Unit Lockup
Interlocked Mark Unit Lockup
University Standard Logo or Stacked Wordmark
Sleeve or cap, if full name appears elsewhere on the garment
Standard Stacked Unit Lockup
Standard horizontal Unit Lockup
University Standard Logo
No
Standard horizontal Unit Lockup
Standard Stacked Unit Lockup
University Standard Logo
No
Standard Stacked Unit Lockup
Interlocked Mark Unit Lockup
Stacked Wordmark
Only if the name appears elsewhere on the item
Standard Stacked Unit Lockup
Standard horizontal Unit Lockup
University Standard Logo; one-line Wordmark
No
Interlocked horizontal Unit Lockup, if the unit name is legible
Not Applicable
One-line Wordmark
No
Not Applicable
Not Applicable
One-line Wordmark
Yes, where text can’t be read
Choose the version that best fits the space and production method.
Selection HierarchyDo not shrink any logo below its minimum size or create a custom version. The unit name may appear nearby as plain text.
Mark Alone RequirementsThe University name should be visible wherever the University identity appears. The Interlocked mark may be used alone only where:
The mark alone may never be the sole University identifier on a primary external piece.
Have questions about brand standards, need custom design guidance, or looking to request official asset access? University Marketing and Communications is here to partner with your unit to ensure you present a strong, unified Nevada brand experience.
